At 15, I wrote on a notepad that someday I would create my own beauty brand.

My love for beauty led me to start a YouTube channel in 2016. Since then, I have filmed more than a thousand tutorials and tested thousands of products. I learned what works, what does not, and what is still missing.

Makeup has always been my first love. It gave me confidence as a teenager and quickly became my passion. When acne and sensitive skin followed me into adulthood, I realized confidence could not come from makeup alone. I needed to understand my skin too, without ever giving up makeup, because it will always be part of who I am.

That is when I saw the real problem. Beauty has long been divided. Skincare on one side, makeup on the other, with hybrids trying to blur the line. Nothing truly connected them. People like me, and maybe like you, were left choosing between healthy skin or the makeup we love.

I realized you should never have to choose or compromise.

It is not about skin first or makeup first. It is a loop. Good skin supports good makeup. Good makeup supports good skin. Both work better and feel better when they are connected.

That is why I built Ravie Beauty. “Ravie” (/ruh-vee/) means delighted in French, and that feeling is at the heart of everything we create. We make advanced skincare and elevated makeup, both exceptional on their own yet intentionally designed to complement each other. Not skin first. Not makeup first. Both, working beautifully together.

This is the Skin ⇆ Makeup Loop™. I cannot wait for you to experience it and feel delighted in your own skin.

With love,

P.S. Thank you to my dear subscribers on YouTube. You made all of this possible!