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“Brows shouldn’t be a chore. This pencil delivers that classic, put-together brow—faster and easier than ever.”

Clean Formulas
Cruelty Free
Vegan

The Effortless Effect™

Don't take our word for it.

4.9
Rated 4.9 out of 5 stars
Based on 93 reviews
Total 5 star reviews: 87 Total 4 star reviews: 3 Total 3 star reviews: 2 Total 2 star reviews: 1 Total 1 star reviews: 0
97%would recommend this product
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93 reviews
  • TA
    Traci A.
    Verified Buyer
    I recommend this product
    What are your favorite features of this product? Perfect 1.2mm Tip, Ultra-Precise Application, Ease of Use, Natural, Hair-like Strokes, Built-In Spoolie
    What's your age range? 45-54
    Rated 5 out of 5 stars
    2 months ago
    Brow Pencil

    I ordered the dark brown pencil. I like the micro part of the pencil and how you can draw the brow strokes on. I would like to try different shades too. I might have picked a too dark pencil. The quality is nice!!!!

    The spoolie is really great. One of the best.

  • CM
    Carmen M.
    Verified Buyer
    I recommend this product
    What are your favorite features of this product? Natural, Hair-like Strokes
    What's your age range? 55-64
    Rated 5 out of 5 stars
    5 months ago
    Beautiful eye brow pencil

    I’m loving this pencil , it works so beautifully on my brows , the color dark brown is perfect for me , neutral color on me . thank you for creating this beautiful product. ♥️ Alie !

  • KM
    Kendra M.
    Verified Buyer
    I recommend this product
    What are your favorite features of this product? Ultra-Precise Application, Natural, Hair-like Strokes, No Sharpening Needed, Perfect 1.2mm Tip
    What's your age range? 25-34
    Rated 5 out of 5 stars
    26 minutes ago
    Perfect for Sparse Brows

    I purchased the brow product in dark brown and I love the shade of it! I find most dark brown brow pencils are too warm in undertone and it contrasts with the coolness of my brow hairs, but this one I perfect! I enjoy the detailed hair-like strokes I’m able to achieve with this especially since my brows are sparser in some areas. Great brow product that I think everyone can get use out of it!

  • AH
    Annette H.
    Verified Buyer
    I recommend this product
    What are your favorite features of this product? Natural, Hair-like Strokes, Ease of Use, No Sharpening Needed, Built-In Spoolie, Ultra-Precise Application
    What's your age range? 65+
    Rated 5 out of 5 stars
    3 days ago
    Converted

    I didn't think anything could make me switch from my Dior pencil, but this is next level. So fine and natural looking. I was worried about which shade to select, but chose Ebony and it's spot on. Great product.

  • S
    Shomeres
    I recommend this product
    Rated 4 out of 5 stars
    6 days ago
    4 Stars

    Its not a ‘real’ pencil design. The color piece doesn’t stay in position when using.

Buildable
3-in-1 Formula
Hydrating
Nourishing
Pillowy
Fine Line Friendly
Slim Design
Made in Italy
Clean Formula
Everyday Wear
Cruelty Free
Vegan
One-of-a-kind
Clutch-sized
Timeless Design
Handcrafted
Everyday Wear
100% Unique Floral Pattern
Foolproof
Buildable
Blendable
Long-Lasting
Soft-Focus Finish
Talc-Free
Vegan
Cruelty Free
Dermatologist Tested
Everyday Wear
Made in Italy
Clean Formula
Evenly Tapered
Ultra-Soft
Cruelty-Free
Precision Design
Easy to Use
Perfect for Blush
Clean Formulas
Cruelty Free
Vegan
Clean Formulas
Cruelty Free
Vegan
Plush-Knit Fabric
Perfect Fit
Effortlessly Neutral
Ultra-Hydrating
Calming
Nourishing
Protecting
All-in-One
Dermatologist Tested
Day-to-Night Mask
Easy Application
Clean Formula
Cruelty Free
Vegan
Made in Italy
Gentle-Hold
Damage-Free
100% Pure Silk
Perfect 1.2mm Tip
Hair-Like Strokes
Smudge-Proof
Long-Lasting
Built-In Spoolie
Cruelty Free
Vegan
K-Beauty Innovation
Creamy
Longwear
Smudge-Proof
Sharpenable
Waterproof
Clean Formula
Cruelty Free
Vegan
German-Engineered Blade
Mess-Free Reservoir
Universal Pencil Fit
Clinically Proven
+228% Hydration
Instant Skin Bounce
900K ppm Nano-Particles
Day & Night
Barrier Strengthening
Peptide Powered
Makeup-Ready Base
All Skin Types
Sensitive-Skin Friendly
Fragrance-Free
Clean, Vegan, Cruelty-Free