Allie's Effortless Secrets™

Founder of Ravie Beauty

The Shades

Every shade for every day.

  • Daisy
  • Zinnia
  • Verbena

Why Effortless Lips™ Classic Trio is Unparalleled

✓ What is Effortless Lips™ Classic Trio?

Effortless Lips™ is a sheer-buildable lip color formulated for everyday wear. Its unique 3-in-1 formulation offers the pillowy comfort and hydration of a balm, the pigment buildability of a lipstick, and the perfect shine of a gloss.

The Effortless Lips™ Classic Collection includes all three perfectly curated nudes—Daisy, Zinnia, and Verbena.

✓ The Formula

Effortless Lips™ formula smooths, nourishes, and hydrates your lips, delivering a balmy, pillowy finish with perfect shine. The formula grips your lips without slipping or settling into fine lines, ensuring even wear and avoiding flaky lip color. Each lip color is meticulously hand-poured in Italy, guaranteeing the highest quality and craftsmanship.

✓ The Design

The slim bullet design of Effortless Lips™ ensures effortless application on any size lips—no mirror needed. The formula grips lips without slipping, allowing for an even, buildable, and smooth application.

✓ The Application

Simply grip and glide Effortless Lips™ over your lips to achieve your desired coverage. You can keep things sheer with a swipe or two, or build it up for more intense color and a full lip look. It's buildable magic.

✓ The Wear

Effortless Lips™ keeps your lips smooth and nourished, avoiding flaky lip color. It provides a balmy, pillowy finish with perfect shine and wears off evenly, ensuring your lips look flawless throughout the day.

✓ The Shades

Daisy: A light pinky peach, perfect with lip liners or mixing with any lip shade.

Zinnia: A mauve brown that complements all skin tones.

Verbena: A classic brown berry that offers a soft touch with one layer or builds to a bold lip.

✓ The Ingredients

Effortless Lips™ is crafted with clean, EU-compliant ingredients, ensuring the highest quality. Hand-poured in Italy, the formula is vegan, cruelty-free, and features a subtle vanilla scent. For a complete list of ingredients, see below.

NET WT. 1.7g | 0.06oz

DAISY: DIISOSTEARYL MALATE, BIS-DIGLYCERYL POLYACYLADIPATE-2, RICINUS COMMUNIS (CASTOR) SEED OIL, C10-18 TRIGLYCERIDES, SYNTHETIC WAX, OCTYLDODECANOL, VP/HEXADECENE COPOLYMER, POLYBUTENE, MICA, CI 77891 (TITANIUM DIOXIDE), AROMA (FLAVOR), CI 77491 (IRON OXIDES), PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, CI 77492
(IRON OXIDES), CI 15850 (RED 7 LAKE), CI 42090 (BLUE 1 LAKE), CI 77499 (IRON OXIDES)

ZINNIA:DIISOSTEARYL MALATE, BIS-DIGLYCERYL POLYACYLADIPATE-2, RICINUS COMMUNIS (CASTOR) SEED OIL, C10-18 TRIGLYCERIDES, SYNTHETIC WAX, OCTYLDODECANOL, VP/HEXADECENE COPOLYMER, POLYBUTENE, MICA, CI 77891 (TITANIUM DIOXIDE), CI 77492 (IRON OXIDES), CI 77491 (IRON OXIDES), AROMA (FLAVOR), CI 15850 (RED 7 LAKE), PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, CI 42090 (BLUE 1 LAKE), CI 77499 (IRON OXIDES)

VERBENA: DIISOSTEARYL MALATE, BIS-DIGLYCERYL POLYACYLADIPATE-2, RICINUS COMMUNIS (CASTOR) SEED OIL, C10-18
TRIGLYCERIDES, SYNTHETIC WAX, OCTYLDODECANOL, VP/HEXADECENE COPOLYMER, POLYBUTENE, MICA, CI 15850 (RED 7 LAKE), CI 77491 (IRON OXIDES), CI 42090 (BLUE 1 LAKE), AROMA (FLAVOR), PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, CI 77499 (IRON OXIDES)

Clean Formulas
Crafted in Italy
Cruelty Free
Vegan

The Effortless Effect™

Don't take our word for it.

4.8
Rated 4.8 out of 5 stars
Based on 1,030 reviews
Total 5 star reviews: 885 Total 4 star reviews: 78 Total 3 star reviews: 49 Total 2 star reviews: 13 Total 1 star reviews: 5
93%would recommend these products
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1,030 reviews
  • CO
    Chloe O.
    Verified Buyer
    Effortless Lips™ Classic Collection
    Reviewing
    Effortless Lips™ Classic Collection
    I recommend this product
    What are your favorite features of this product? Sheer-Buildable Formula, Even Application, Smoothing, Nourishing, Wears Off Beautifully
    What's your age range? 25-34
    Rated 5 out of 5 stars
    3 days ago
    The 90’s Inspired Collection of My Dreams!

    I have not stopped wearing these shades since they arrived! This formula really lends itself to the everyday makeup enthusiast (like myself) by being comfortable and easy to use as a one-swipe color or be built up to a bolder color payoff. I've been using Effortless Lips almost every day, and these new nude shades have quickly entered my daily lip color rotation, especially Zinnia which is the nude version of my perfect my-lips-but-better shade (as seen in video!). Daisy is wonderful for adding brightness to the center of the lips while Verbena is the warm berry showstopper everyone needs for the Fall and Winter seasons. And that Beanie?! To die for! So soft and chic!

  • MK
    Michelle K.
    Verified Buyer
    Effortless Lips™ Classic Trio
    Reviewing
    Effortless Lips™ Classic Trio
    I recommend this product
    What are your favorite features of this product? Sheer-Buildable Formula, Wears Off Beautifully, Even Application, Blurs Lip Lines, Perfect Shine
    What's your age range? 35-44
    Rated 5 out of 5 stars
    1 week ago
    Love!

    The colors are beautiful but again my favorite thing about Allies lipsticks are how they slowly fade away without any trace of anything being built up on the lips like magic!

  • VF
    Victoria F.
    Verified Buyer
    Effortless Lips™ Classic Trio
    Reviewing
    Effortless Lips™ Classic Trio
    I recommend this product
    What are your favorite features of this product? Sheer-Buildable Formula, Even Application, Balmy Finish, Wears Off Beautifully, Pillowy Finish
    What's your age range? 25-34
    Rated 5 out of 5 stars
    1 week ago
    BEAUTIFUL TRIO!!

    This trio is incredible for FALL & WINTER!! Perfect release! Love that the dark colors are still so wearable and beautiful!

  • VF
    Victoria F.
    Verified Buyer
    Effortless Lips™ Signature Trio
    Reviewing
    Effortless Lips™ Signature Trio
    I recommend this product
    What are your favorite features of this product? Sheer-Buildable Formula, Wears Off Beautifully, Balmy Finish, Perfect Shine, Pillowy Finish
    What's your age range? 25-34
    Rated 5 out of 5 stars
    1 week ago
    Amazing product!!

    Love this lip trio!! The best everyday formula! You can build it up to good pigment or wear it light for a more lip balm feel! I don’t have anything else like this!

  • AC
    Amanda C.
    Verified Buyer
    Effortless Lips™ Classic Trio
    Reviewing
    Effortless Lips™ Classic Trio
    I recommend this product
    What are your favorite features of this product? Sheer-Buildable Formula, Balmy Finish
    What's your age range? 25-34
    Rated 5 out of 5 stars
    2 weeks ago
    Perfect Fall Trio!

    This formula feels so nice on the lips. These are the perfect fall colors. I especially love that they are buildable. The brown has always been a bit intimidating because I’m so pale but the fact that they’re buildable makes it more approachable.

Reviews LoadedReviews Added
Buildable
3-in-1 Formula
Hydrating
Nourishing
Pillowy
Fine Line Friendly
Slim Design
Made in Italy
Clean Formula
Everyday Wear
Cruelty Free
Vegan
One-of-a-kind
Clutch-sized
Timeless Design
Handcrafted
Everyday Wear
100% Unique Floral Pattern
Foolproof
Buildable
Blendable
Long-Lasting
Soft-Focus Finish
Talc-Free
Vegan
Cruelty Free
Dermatologist Tested
Everyday Wear
Made in Italy
Clean Formula
Evenly Tapered
Ultra-Soft
Cruelty-Free
Precision Design
Easy to Use
Perfect for Blush
Clean Formulas
Crafted in Italy
Cruelty Free
Vegan
Clean Formulas
Crafted in Italy
Cruelty Free
Vegan
Plush-Knit Fabric
Perfect Fit
Effortlessly Neutral
Ultra-Hydrating
Calming
Nourishing
Protecting
Anti-Aging
Dermatologist Tested
Patented Process
COSMOS Certified
Clean Formula
Cruelty Free
Vegan
Made in Italy